Sales Cycle: Closing Strategies That Really Work

Module Objectives:

  • Develop listening skills to better understand client issues.
  • Follow the 3 F’s formula to resolve conflict
  • Incorporate mirroring to establish trust and confidence.
  • Ask open and closed-ended questions to clarify conflicts
  • Use client conflict to identify additional sales opportunities.
  • Use the Reframing process to defuse aggressive attitudes.

Field Work:

  • Identify any areas of conflict you have encountered with three accounts.
  • Prepare a 3 F’s formatted response to assist you in addressing these conflicts. Include at least 5 questions for each “F.”
  • Implement these 3 F strategies with three accounts

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